Google AdWords Fundamentals Exam Answers
*Disclaimer: All the below questions below are from live exams within the month of May 2017. Using these answers resulted in 88% on the test, so they are not all correct (or I went too fast). Double check your answers when taking the exam! Google Adwords fundamental An advertiser is focused primarily on direct response, as opposed to branding. The advertiser should delete keywords from a search campaign if the keywords: A) generate many clicks and conversions B) generate many impressions and very few conversions C) contain more than two words in the phrase D) contain words that are duplicated in a display campaign What is a benefit of online advertising with Google AdWords? A) Advertisers can identify the Internet Protocol (IP) address of users who are searching for products B) Ads can includ...